ABBA - On Record , a book- by historian Carl Magnus Palm
Carl Magnus Palm(ABBA)
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What happened to ABBA's music after it left the recording studio?
ABBA historian Carl Magnus Palm joins Steve Blame to discuss *ABBA On Record – Packaged Promoted Reviewed*, his detailed examination of how the group's records were presented, promoted and received around the world.
Discover why American critics sometimes admired ABBA more than Swedish critics did, the problems the group faced in the US market, why ABBA stopped appearing in person on Top of the Pops, and how their famous album sleeves and distinctive logo helped establish a lasting visual identity.
Carl also discusses the contemporary reviews of records that would eventually become pop classics, including “The Winner Takes It All”.
A fascinating look at the music business behind one of the world's most successful pop groups.
Explore Carl's books: https://www.carlmagnuspalm.com
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